News & Community

Highlanders Team Up With Ascendo Fitness

The Cape Breton Highlanders professional basketball team is excited to announce that Ascendo Fitness will be joining the Highlanders as an advertising sponsor.

“Ascendo Fitness is a great facility with a mission to help our community members live a healthy and active lifestyle. I am very happy that Ascendo will be joining our team as an advertising sponsor. We look forward to continuing our mission with our new partner,” said President and General Manager, Tyrone Levingston.

“Ascendo Fitness & Supplement King are excited about being an advertising partner with the Cape Breton Highlanders. We are committed to building a stronger community and are proud to support that with the Highlanders,” said Ascendo Owner, Shauna Sifnakis.

You can watch the Highlanders first game on Tuesday, December 27th at Centre 200 where they will face off against the Halifax Hurricanes.

The Cape Breton Highlanders Franchise is one of 10 professional basketball teams in the National Basketball League of Canada. The Highlanders’ ownership group is comprised of successful business and community leaders in Cape Breton, and led by President and General Manager Tyrone Levingston. The Highlanders inaugural season begins December 2016. Season tickets are on sale now - find out more.

“Basketball is our product, but community is our mission.”